AGENCY | ANOTHER A STORY CLIENT | CAROLINA HERRERA ROLE | GRAPHIC DESIGNER
CAROLINA HERRERA’S HOTEL LA BOMBA ACTIVATION BROUGHT AN IMMERSIVE EXPRESSION OF THE BRAND’S SIGNATURE ELEGANCE TO MIAMI AND CHICAGO, INVITING CREATORS AND INFLUENCERS TO DISCOVER LA BOMBA THROUGH CURATED FRAGRANCE MASTERCLASSES AND PERSONALIZED BEAUTY EXPERIENCES.
I DEVELOPED AND MAINTAINED THE EVENT’S GRAPHIC IDENTITY ACROSS ALL PRINT AND DIGITAL TOUCHPOINTS, ENSURING A COHESIVE, SOPHISTICATED, AND ELEVATED BRAND EXPERIENCE THROUGHOUT BOTH ACTIVATIONS.
